Still trying to collect my thoughts from my furious weekend at Gencon in Indianapolis, Indiana.

First of all, what an amazing convention. It was huge, stocked full of cool stuff and interesting characters. I met amazing people, like artist Kayla Woodside, whom I plan on giving a lot of commissions to, and fellow Seventh-Star Saint Georgia L. Jones . I also sold more books there than I ever have at any one convention. Sounds great, right, but … before we get carried away and proclaim the Gencon experience the ultimate an author could ask for, let’s compare it to another fair I recently attended, the affable Stillwater Arts and Crafts Jamboree in Dayton, Ohio (basically, a Catholic bake sale).

Outperformed by 30%

First, the hard numbers. Over four days at Gencon, I sold a total of 64 books. I was able to sell all books in the LOE series, including the usually difficult to sell Book II and the Temple Trilogy which made me very happy. Meanwhile, at Stillwater, I sold 22 books in one afternoon. Comparing the two events, the Catholic bake sale actually out-performed Gencon by 30%–I didn’t sell as many books of course, but I was only there one day for four hours, while I averaged only 16 books a day over four days at Gencon. Just looking at the cold, hard numbers, the Bake Sale took Gencon down, it stands to reason–Gencon was a bewildering kaleidoscope of books, artwork, games, shirts, monsters, costumes and dice. Many people in a daze, walked past my table, smiled, and said “Just looking”. Some, who might have wanted to buy a few of my books, said they couldn’t find me again. There’s also the novelty factor. At Gencon, I was surrounded by artists and other authors while at the Bake Sale I was the only bookseller there amid a sea of oven mitts, aprons, cookies, cakes, doilies and other homemade treasures, the novelty of being an author of a book series was pronounced and a key selling point, while at Gencon it really wasn’t a big deal. One final note–my expenses for Stillwater were virtually nil, amounting to a $25 table fee and a tank of gas to get there, while Gencon carried significant expense.

The Portal to Hell

My depleted rack at Gencon as the show concluded

You would think that Gencon would be a den of vice and pagan idol worship, which it probably is, however, I’ve never seen all Seven Deadly Sins as vividly on-display than at the Catholic Bake Sale at Stillwater, especially the sins of Sloth, Greed, Pride, Envy, and, in some cases, Wrath as each home cook and artesian tried desperately to out-do the other. Money flew and I was the beneficiary with people buying merely to spend money. It was quite amazing to behold.

So, next year, I look forward to another outing at Gencon, and I also look forward to another go at Stillwater where vice and all that goes with it makes for great sales.

Bowl Naked
RG

copyright 2012, Ren Garcia

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